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Podcast interviews with leading prospect research professionals and others

Prospect research professionals share their stories, tips, and commentary on topics that affect our fundraising work and our lives. We also sneak in guests from outside our field to shake up our perspective on fundraising and prospect research.

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  2. 139: Vered Siegel on Why Judgment Is the New Scarce Resource in Fundraising

139: Vered Siegel on Why Judgment Is the New Scarce Resource in Fundraising

Mar 2, 2026

Vered Siegel, CFRE, Director of Prospect Management and Research at American Friends of the Hebrew University, unpacks what it really means to be a strategic partner in the age of AI—and why judgment, not information, is now the scarcest resource in fundraising operations.

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